Episode 107 - Crisis Management part 2 - Dealing with a Crisis in the moment

In this episode of Battling with Business, Chris and Gareth delve into the fundamentals of crisis management for the second time, highlighting the importance of preparation, adaptability, and strategic leadership in uncertain environments. Drawing on military and business perspectives, they discuss how organisations can build resilience, improve decision-making under pressure, and turn crises into opportunities for growth.

The discussion expands to the emerging Chinese AI model, Deep Seek, and its potential impact on major US tech firms like Nvidia. Chris and Gareth analyse how the model’s lower cost and processing power requirements could challenge Nvidia’s dominance and reshape the AI landscape. They also explore Nvidia’s strategic response, including its ecosystem advantages, hardware innovation, and pricing strategies.

The episode also examines branding during crises, stressing the risks of overreaction, the necessity of transparent communication, and the balance between short-term survival and long-term reputation.